Google Search Console
Not connectedIndexing, coverage, sitemaps and search performance for every property you manage in Google.
Search Console audit
One report for Google and Bing. Connect your Search Console accounts, choose a site and see indexing, sitemap and performance issues ranked by what to fix first.
For homepage speed and tag checks, use our free website tester.
Checking connected accounts.
Bing Webmaster Tools
Not connectedCrawl, indexing and sitemap reporting from Bing for the same sites where you are verified.
Pulling search data from your connected accounts.
What the report covers
Prioritised issues with step-by-step fixes. Stuck on something? Talk to us from the report.
Sitemap statusErrors, warnings and stale fetches that stop new URLs entering the index
Indexing blockersExcluded URLs, crawled-not-indexed pages and canonical or noindex mistakes
Search visibilityClicks, impressions, CTR and average position for 7, 28 or 90 days
Traffic shiftsPeriod-on-period drops in clicks, impressions or position before they hit your monthly reports
Underperforming pagesHigh-impression URLs with weak CTR, ready for title and meta rewrites
Query driftTerms gaining impressions but losing clicks, often a snippet or intent mismatch
Key URL index statusWhether your homepage and priority URLs are indexed, with the reason when they are not
Template patternsRecurring exclusion reasons across sections instead of one-off URL noise
Property setupHTTP vs HTTPS duplicates, wrong URL-prefix properties and unverified domains
Google vs Bing gapsPages indexed in one engine but missing or excluded in the other
Enhancement flagsMobile, HTTPS and structured data issues reported in Search Console
Manual actions and securityActive penalties, security alerts and open validations that cap visibility
One report instead of two consoles
Most teams check Google Search Console and forget Bing until traffic quietly shifts. The Search Console audit pulls both into one page: connect your accounts, pick a site and get indexing, sitemap and performance issues in a single prioritised list.
Unlike our free website tester, which reads live homepage HTML, this tool uses the data Google and Bing already hold about your property. That is the same source your SEO lead would open manually, without logging into two dashboards and copying screenshots into a deck.
The audit is read-only. It does not change robots.txt, sitemaps or console settings. Use it after launch, after a migration or whenever organic traffic matters and you need a fast health check.
What you get in the report
Sitemap and crawl health. See which sitemaps have errors or warnings, which have gone stale after a deploy and where crawl issues are stacking up in Bing.
Indexing status. Confirm whether key URLs are indexed, excluded or stuck in crawled-not-indexed, with the reason the engine returns. That catches noindex mistakes, canonical errors and template-wide patterns early.
Search performance. Review clicks, impressions, CTR and average position for the date range you choose, then compare against the previous period so drops surface before the month-end report.
Pages and queries worth fixing. High-impression URLs with weak CTR and queries gaining visibility but losing clicks are practical targets for title tags, meta descriptions and on-page copy.
Cross-engine view. When both Google and Bing are connected, the report flags URLs indexed in one engine but missing or excluded in the other. Bing still drives meaningful traffic in many markets and is easy to overlook.
Risk flags. Manual actions, security messages and enhancement warnings from Search Console appear in the same issue list so nothing critical sits unread in a notification tab.
What this tool is not
It is not Google Analytics. It does not track on-site conversions, funnels or campaign ROI.
It is not a rank tracker scraping competitor SERPs. It reports what Google and Bing show for your verified property.
It is not a full-site crawler. Indexing work uses representative URL samples plus sitemap and performance signals rather than every internal link on the domain.
It does not replace a code audit or our homepage performance tester. Console data shows symptoms. Code and template review explains causes in WordPress, Shopify or custom builds.
Who uses it
Marketing and SEO leads who want a repeatable search health check without opening two consoles every week.
Founders and operators who need proof a new site or replatform is indexing before paid and organic budgets scale.
Developers and agencies who need a shared issue list after a deploy, domain change, staging leak or canonical mistake.
Ace Web Development clients on managed web services who want scheduled checks after we launch or migrate a property.
Problems it catches early
- New templates or routes not indexed after launch
noindexor canonical mistakes affecting whole sections- Sitemaps listing URLs that 404, redirect in loops or return soft 404s
- Large crawled-not-indexed clusters after a migration
- Queries with rising impressions but falling CTR
- Bing exclusions where Google shows indexed for the same URL
- Unread manual actions or security messages in either console
Search visibility and AI-readable content
Search Console shows whether Google and Bing can fetch and index the pages that carry your service copy, FAQs and proof points. When those URLs are excluded or stuck in crawled-not-indexed, traditional SEO and generative answers both suffer because the engines never reliably store the text you published.
Query and page reports also show which topics already earn impressions. That tells you where clearer titles, meta descriptions and factual FAQ blocks are likely to improve CTR and give AI tools accurate public text to summarise your offer.
For homepage technical signals before you connect Search Console, run our free website tester. For codebase fixes behind console errors, see code auditing, extend existing builds and optimisation. Need help interpreting the report or fixing what it finds? Contact us or see pricing.
Frequently asked questions
A free tool that connects to Google Search Console and Bing Webmaster Tools and turns your verified property data into one prioritised report on indexing, sitemaps, crawl issues and search performance.
Any property you have verified in Google Search Console or Bing Webmaster Tools: WordPress, Shopify, custom CMS, static sites and headless builds. The tool reads search engine data, not your CMS admin.
The website tester reads your homepage HTML for speed, tags and technical setup. Search Console audit uses your logged-in Google and Bing data about how those engines crawl, index and rank your site.
Sitemap errors, indexing exclusions, crawled-not-indexed URLs, traffic and CTR drops, weak snippets on high-impression pages, Google vs Bing gaps, enhancement warnings and active manual actions or security alerts.
No. Connect whichever consoles you use. When both are linked, the report compares the same hostname across engines and highlights gaps you would otherwise miss.
No. The tool reads live data in your browser session to build the report. OAuth tokens stay in session only and clear when you disconnect or the session ends.
Search Console audit shows visibility symptoms in Google and Bing. Code auditing is a manual review of your codebase, security and performance. Many teams use both: console data points to the problem, code review finds the cause.
Yes. The output is meant to be shared: one issue list for developers, editors, SEO leads and external agencies working on the same property.